The brief.
Bridal, matric, debs and evening wear, where the decision is emotional well before it is transactional and the garment has to be imagined on the person.
What we did.
Photography leads and commerce follows. The range is merchandised as a lookbook rather than a product grid, because in occasion wear the visitor is picturing an evening, not comparing SKUs. WooCommerce handles the transaction once the feeling has done its job.
The build.
- Client
- Catz Couture
- Industry
- Occasion Wear
- Platform
- WooCommerce
- Region
- South Africa
- Delivered
- 2024
Why this stack: WooCommerce, so the catalogue lives inside WordPress alongside the content and the client keeps full control of pricing and checkout.
Tags: WooCommerce · Fashion · Lookbook. Part of our Website Design work — see the full portfolio of 32 live builds.
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